I produced a series of concepts and The Devils Candy and chosen route was another more conceptual and experimental design mixing digital painting with physical panting. Ethan Embry plays the central character of a Heavy metal music character and struggling painter, possessed by satanic forces in a new house which he sees through a painting he is creating.
One of the visual reference points the producers supplied to me was the clash London Calling album cover (Joe Strummer smashing his guitar) so this was the inspiration behind the central image, I then wanted to draw out the concept of Ethan as an artist through the use of paint Impasto textures. Then show the characters breakdown by illustrating him as a half painted character and the paint running down the canvas, which then looks like blood to reflect the horror element. Finally I gave it quite a muted and stylised colour pallet to drive home the red of the guitar and blood red paint. The title design is reminiscent of classic music manufactures logo styles like Fender etc.