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Fantastic Factory

Fantastic Factory

TITLE  Fantastic Factory
CLIENT   Arrow Video
DESIGN  DVD
DATE   24/02/11
REGION  UK

For this box set I was handed 4 films and simply told to ‘unify the titles’ which arrow had picked up. So as well as artwork creation this project also involved some creative marketing and packaging. To unify 4 very different titles I researched into them and found they fell under Brian Yuzna’s production company set up in the 90s ‘Fantastic Factory’. it was going to be ‘The Brian Yuzna’ Collection at one point but it was considered a bit confusing as he directed some produced others and was a creative producer on one.

I looked for a way to stylistically unify them and still be an adaptable style to suit each different title. So I took a pulp pop art approach on the classic B movie poster look, to create something fun and vibrant which would stand out from other DVD styles at the time.

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